Elon Musk’s X Partners with Polymarket to Integrate Prediction Markets onto Platform

In a significant move for both the social media and cryptocurrency industry, X, the platform owned by Elon Musk, announced a partnership with prediction markets platform Polymarket on Friday.

The collaboration positions Polymarket as X’s official prediction market partner, a development shared through a post on X’s official account, which reaches its vast user base of hundreds of millions. This partnership underscores X’s growing alignment with crypto ecosystems, leveraging Polymarket’s platform where users can bet on event outcomes using digital currencies.

A Strategic Alliance for Prediction Markets

The partnership with Polymarket aligns with X’s history as a hub for crypto traders, investors, and thought leaders, where discussions about digital assets have long thrived.

Polymarket allows users to wager on real-world events, such as elections or economic trends, by purchasing shares in predicted outcomes with cryptocurrencies. The platform gained significant attention during the 2024 U.S. presidential election, when its users accurately favored Donald Trump’s victory over Kamala Harris. Notably, a report by Chainalysis highlighted a French Polymarket user who earned nearly $80 million by betting heavily on Trump’s win, demonstrating the platform’s high-stakes potential.

Elon Musk has previously championed prediction markets, particularly Polymarket, for their accuracy over traditional polls. In an October 2024 post on X, Musk noted that Trump led Harris by 3% in betting markets, emphasizing that such platforms are more reliable because “actual money is on the line.” This perspective reflects Musk’s broader enthusiasm for decentralized systems, including blockchain-based technologies like Bitcoin. The new partnership could integrate Polymarket’s betting features into X’s interface, potentially allowing users to engage with prediction markets directly on the social platform.

Polymarket has seen remarkable growth, with over 7,000 new prediction markets launched in April 2025, marking a 20% increase from the prior month. The platform’s active user base peaked at 450,000 in January 2025, driven by interest in the U.S. election, though it has since experienced a gradual decline. By partnering with X, Polymarket gains access to a massive audience, which could reverse this trend and further boost its visibility. For X, the collaboration reinforces its position as a forward-thinking platform embracing innovative financial technologies.

The announcement comes on the heels of X’s recent introduction of XChat, a messaging feature unveiled by Musk earlier this month. Described as “built on Rust with (Bitcoin style) encryption,” XChat showcases Musk’s ongoing fascination with Bitcoin’s underlying technology. This development, combined with the Polymarket partnership, suggests X is strategically positioning itself at the intersection of social media and cryptocurrency. The platform’s crypto friendly user base has long speculated about such integrations, and this move appears to validate those expectations.