Trump's World Liberty Financial Set to Launch World Swap Forex Platform
World Liberty Financial, the cryptocurrency venture linked to President Donald Trump and his family, has announced plans to introduce a new forex platform known as World Swap.
Co-founder Zak Folkman disclosed the upcoming launch during his appearance at the Consensus conference in Hong Kong this week. The platform will center on the company's USD1 stablecoin and seek to address challenges in global money transfers by integrating blockchain with traditional financial services.
This initiative builds on recent progress at World Liberty Financial, including the introduction of its lending and borrowing platform about a month ago. That service offers users onchain yield and liquidity options designed to encourage greater use of the USD1 stablecoin. Since its launch, the stablecoin has achieved a market value of around $5.3 billion, placing it fifth among stablecoins.
Building Momentum in DeFi
World Swap aims to provide direct connections between users and global bank accounts or debit cards for smoother international transactions. Folkman highlighted that the platform will focus on reducing fees and complexity compared to conventional remittance providers. This development complements the company's growing range of products and targets the vast foreign exchange market, which handles trillions in daily volume.
Efforts to expand globally have gained traction through strategic partnerships. Last month, Pakistan entered into a memorandum of understanding with SC Financial Technologies, an entity affiliated with World Liberty Financial. The agreement explores ways to incorporate the USD1 stablecoin into Pakistan's regulated financial framework, with an emphasis on advancing cross-border payments and digital finance expertise.
Blockchain payment solutions are increasingly appealing in the remittance sector due to their speed and accessibility for users worldwide. Many individuals and businesses now prefer these options over traditional channels that often involve higher costs and delays. World Liberty Financial positions World Swap as a tool to meet this demand while fostering broader adoption of its stablecoin ecosystem.
The timing of the announcement coincides with a period of notable uncertainty in the broader market. Bitcoin has experienced a sharp decline of nearly 50% from its highs in October 2025, with its current price hovering around $67,000. Factors contributing to this pullback include shifting signals around Federal Reserve leadership under nominee Kevin Warsh and heightened geopolitical tensions involving the United States and Iran.
Additional pressure on market sentiment has stemmed from the late January release of further Epstein-related files. These documents drew attention by revealing connections between Jeffrey Epstein and early funding or partnerships involving companies like Blockstream and Coinbase. Such disclosures have contributed to investor caution across the cryptocurrency space during an already volatile stretch.