Michael Saylor’s Strategy Boosts Bitcoin Holdings with New $10.7 Million Purchase

Business intelligence firm Strategy, previously known as MicroStrategy, has once again expanded its Bitcoin portfolio with a recent acquisition. Between March 10 and March 16, the company purchased 130 Bitcoin at an average price of $82,981 per coin, totaling $10.7 million. This move reinforces Strategy’s position as a significant player in the cryptocurrency space, bringing its total holdings to over 2% of Bitcoin’s fixed 21 million coin supply.

The purchase, detailed in a filing with the SEC, was funded through the sale of 123,000 shares of Strategy’s 8.00% series A perpetual strike preferred stock, known as STRK Shares, which generated the necessary net proceeds. Notably, the company did not sell any of its Class A common stock during this period, opting instead to leverage this alternative financing method.

Strategy’s co-founder and executive chairman, Michael Saylor, has been a vocal advocate for Bitcoin as a corporate treasury asset. The company’s latest acquisition follows a brief two-week hiatus, with its previous purchase occurring in the week ending February 23. While last week’s buy was the smallest since April, according to Bitcoin Treasuries data, it reflects Strategy’s ongoing commitment to accumulating the digital asset. The firm now holds 499,226 BTC, valued at over $41.6 billion based on current market rates. Saylor noted that the average purchase price across all holdings, including fees and expenses, stands at $66,360 per Bitcoin, highlighting the company’s long-term investment approach amid fluctuating market conditions.

Market Response and Broader Context

The market has responded positively to Strategy’s continued Bitcoin strategy, with the company’s stock (MSTR) closing Friday at approximately $297, a 13% increase for the day. Over the past year, the stock has risen by more than 77%, according to Yahoo Finance data, though it saw a slight dip in pre-market trading today. This performance underscores investor confidence in Strategy’s dual focus on business intelligence and cryptocurrency investment. By integrating Bitcoin into its financial framework, the company has positioned itself uniquely among publicly traded firms, drawing attention from both traditional finance and crypto enthusiasts.

The acquisition aligns with a broader trend of institutional interest in Bitcoin, as companies seek alternatives to conventional assets. Strategy’s approach, spearheaded by Saylor, involves regular purchases funded through strategic capital raises, allowing the firm to steadily build its reserves. With nearly half a million Bitcoin in its treasury, the company now controls a substantial portion of the cryptocurrency’s total supply, a milestone that reflects years of consistent accumulation. As of March 17, 2025, Strategy remains a key example of how corporate entities are navigating the evolving digital asset landscape, balancing market opportunities with operational stability.