Mexican Billionaire Ricardo Salinas Increases Bitcoin Holdings to 70% of Personal Portfolio

Mexican billionaire Ricardo Salinas, a prominent figure in the world of business and finance, has made headlines with a bold disclosure about his investment strategy. In a recent interview with Bloomberg published on Tuesday, the chairman and CEO of Grupo Salinas revealed that Bitcoin now constitutes a staggering 70% of his personal portfolio.

This announcement marks a significant shift for Salinas, who ranks as Mexico’s third-richest individual with an estimated net worth of $4.6 billion. Known for transforming his family’s furniture business into a sprawling conglomerate spanning consumer finance, telecommunications, and network television, Salinas is no stranger to calculated risks. His latest move underscores a growing confidence in cryptocurrency as a cornerstone of wealth preservation.

Salinas first dipped his toes into the Bitcoin waters back in November 2020, when he shared on that 10% of his liquid portfolio was invested in the digital asset. Fast forward nearly five years, and that modest allocation has ballooned to a commanding 70%.

Speaking to Bloomberg, he detailed his current holdings, stating that the remaining 30% of his portfolio is tied to gold and gold mining investments. Notably absent from his strategy are traditional bonds and stocks outside of his own companies, signaling a deliberate pivot toward assets he views as resilient in an evolving financial landscape. For Salinas, Bitcoin isn’t just a speculative play—it’s a conviction rooted in its unique properties.

Why Bitcoin Dominates Salinas’ Investment Approach

Delving deeper into his reasoning, Salinas didn’t hold back his enthusiasm for Bitcoin, describing it as “the hardest asset in the world.” He urged others to consider adopting a dollar-cost averaging approach to accumulate the cryptocurrency, emphasizing its scarcity as a key differentiator. Unlike gold, which sees its supply increase by roughly 3% annually due to mining, Bitcoin operates on a fixed issuance schedule, with its total supply capped at 21 million coins.

This fundamental characteristic, Salinas argued, shields it from the inflationary pressures that erode the value of other assets over time. “It’s not going to go anywhere except up,” he asserted, framing bitcoin as a long-term winner in a world of diminishing purchasing power.

Salinas’ journey from a 10% allocation to a 70% Bitcoin dominated portfolio reflects a broader trend among high-profile investors rethinking traditional wealth strategies. His outspoken advocacy for the cryptocurrency aligns with his reputation as a forward-thinking entrepreneur unafraid to challenge convention. While his concentrated bet on Bitcoin may raise eyebrows among conservative investors, it’s a calculated stance rooted in his belief that digital assets represent the future of money. For Salinas, the remaining 30% in gold and gold miners serves as a complementary hedge, balancing his exposure while maintaining a focus on tangible value outside the realm of fiat currencies.